About Direct Mail Marketing
Direct Marketing – getting your message into the hands of your specific consumer – is the largest and fastest-growing advertising medium in America. That’s because it works. Direct marketing captures 54% of all U.S. advertising expenditures, significantly outpacing traditional advertising. An investment of $1 in direct marketing is predicted to return, on average, $11.69 in incremental revenue across all industries. One reason for this remarkable return on investment is that consumers – your customers – like coupons.
Your customers are coupon users. Among households with an income between $50,000 and $100,000 per year, 88% are coupon users.
Reach Your Customers with Direct Mailing Services for the San Diego Area and Beyond
We offer top-notch direct mail services in San Diego and other parts of America to help our clients find and retain loyal customers.
- Cost-Effective: Only pennies per household
- Measurable: It works through on-site redemption
- Targeted: Sent to your ideal customers
- Tangible: It provides something for the consumer to keep, and has a longer shelf life than traditional advertising
Money Mailer’s envelopes contain offers and discounts from local businesses, making it more relevant to the consumer. It is not about services many miles away. We are a “neighborhood mailer,” mailed to the highest income homes in each area. You too can use direct mail and advertising services in San Diego easily any time you need them.
Money Mailer in the San Diego DMA
Average Household Income $118,552
% of Single-Family Homes 95%
Owner-Occupied Housing 73%
Median Age 39
Households with Children 36%
Mail Anywhere Anytime
While we are based in San Diego, California, we have the ability to provide the best direct mail services anywhere in the country.
Does Your Business Have Multiple Locations?
Do you have locations in California, Georgia, and Florida? You can advertise all locations with Money Mailer of San Diego. You have the convenience of working with a single person for all your direct mail services and marketing needs. We also provide direct mail printing and mailing services. We will:
- Handle all the mailings
- Map out your best target areas
- Submit your ads on time
Grand Opening in Oklahoma? We can send out specially-created postcards to everyone within 5 miles of your new location. Contact us for help in successful direct mail advertising services for your local business today!
More About Direct Mail Marketing
Direct mail marketing is physical correspondence you send to customers in the hopes of getting them to patronize your business. All that your direct mailers need to have is something identifying you or your business, a call to action (CTA), and a way for your customers to contact you. The rest is up to you. Get as creative—or as minimal—as you like.
Whether you are just getting started as a business or trying to get people through the door direct mail marketing is a great direct marketing strategy to expand your business by reaching people directly through their physical mailboxes.
We Have the Experience and Planning You Need!
Direct mailing services have been proven to provide an uptick in businesses. We have been in business for 30 years and after this extensive amount of time perfecting the business, we have perfected the best direct mail services for different business needs. Money Mailer of San Diego is the overall best direct mailing service in the greater San Diego area because it can quickly and easily handle every step of the direct mailing process.
Although email and text may have surpassed physical mail as the most common method to send messages and drum up business, more than 187 million pieces of mail are delivered by the United States Postal Service each day. Also, according to a recent Gallup poll- many Americans still enjoy that walk to the mailbox each day to collect the mail inside. It’s a way to connect with your customers on a human level while most businesses are going full tech. Most will appreciate the connection and the hands-on dedication to your business.
With a direct mailing service, you can send postcards, brochures, and other printed items to hundreds, if not thousands, of existing and potential customers of all demographics. It differs from other types of snail-mail marketing in that it allows business owners to cater to a certain target audience. If you’re looking to reach a specific area or zip code, nearly every company will be able to generate a direct mail list for that subset of the population. These lists can then be purchased or rented for use in a future direct mail marketing campaign. We don’t sell or use your information for large scale campaigns. Our customers are our bottom line and we keep your information safe and secure.
We Help Small Businesses Thrive!
Along with sending out your material directly to your targeted customers, direct mail services generally offer design and printing solutions, which may save you time and money if you don’t have a designer on staff and in-house printers that can produce the quantities of printed materials you need. Our services are cost-effective and quick, so you aren’t left hanging. We know you are looking for a return on your investment and we are here to provide that.
Small businesses are sometimes difficult to know how to best market to a target audience, but we have been running successful direct mailing campaigns for years and know how to serve you. We can put a package together that fits your needs. Our full-color marketing materials make your business pop and to cut costs to you we do our printing in house. It’s a great way to reach all of your potential customers without breaking your budget!
When do you need direct mail marketing?
There will be quite a few situations where you will find that direct mail marketing to be an important part of your business plan. When you develop a plan there are several things you need to consider like cost concerns, strategy. Without a clear plan, any marketing strategy can fall short. We are here to help you develop this! We will speak with you to outline the message you need to get out to your clientele, what actions you want them to take on that message and how you want to best deliver it. Direct mail is a great way to get the message out to people because it’s like receiving an invitation to a party. Unlike getting a text message or an email that can be easily deleted or forgotten, people will leave mail on the counter for days- looking at it over and over as they walk by. The designs we help you perfect along with brightly full-colored prints will catch their eyes and engage them as they go about their everyday lives. This, in turn, makes them much more likely to engage with your business. Coupons are also a great example of how marketing works to encourage people to support small businesses through direct mailing. People also enjoy having physical coupons they can take with them when going into a store or place of business. That kind of interaction is appreciated by the everyday consumer.
Please consider contacting us today to find out what we can do to boost your business through the art of direct mail marketing!